Tag Archives: Social Media Development Cycle

Step 3: Key Performance Indicators (Post 1)

Step 3 in our Social Media Strategy Development Cycle is agreeing the Key Performance Indicators (KPIs) to be used in monitoring and evaluating the success and business impact of your social media activities. The actual KPIs you will use should … Continue reading

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Social Media Development Cycle

The 10 Key Steps to Social Media Success, listed in our previous post, can be sub-divided into three main categories: Establishing the Foundations (Steps 1 to 5) Your social media landscape; generic strategy; key performance measures; internal social media audit; … Continue reading

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