Tag Archives: Social Media Measurement

Social Media Performance Measurement and Business Impact – ENTER2011/IFITT

Alan and I, with our Italian colleague Chiara Francalanci, will be chairing a session at this week’s 2011 ENTER/IFITT Annual Conference in Innsbruck, Austria entitled “Social Media Performance Measurement and Business Impact”. (IFITT is the International Federation of Information Technology … Continue reading

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Social Media makes us more not less informed

I am still mystified by the comments or the debate that Social Media is in someway unmeasurable. I believe very strongly that Social Media makes us more not less informed.

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